Go to the main menu Skip to content


Logo Guidelines

LINE Pay LOGO is a trademark under legal protection and it is possible to use a merchants and partners under contract with LINE Pay.
Therefore, merchant and partners should observe below guidelines and the trandmarks law, to protect LINE's trademark.
It is highly restricted in case of a breach of this rule, and may request legal measures so that please be aware of usage.

Download LOGO

LINE Pay Logo

Click on the type of files to download below, you can download the file.

Regulations prohibiting the use of Logo

  • To use excerpts partially LOGO
  • To use the LOGO as a partial app icon or a full app icons.
  • To use the LOGO as a background or profile photo
  • To use the LOGO to make or put links to services that are not connected to LINE Pay
  • To use the LOGO in sentences

Prohibit modification and distortion of LOGO

Such a changing LINE Pay LOGO is resulted in damage LINE Pay brand image. Please, follow the guidelines and avoid common mistakes of using LOGO.





Example of color changing

Examples of changing color during processing and utilization are changed to aid the proper color.When utilizing widely available brand mark shall be consulted in advance. Contact at: dl_lp_design@linecorp.com

Basic color representation

  • LINE Pay Logo
  • LINE Pay Logo

LINE Pay's basic color is often used in white background.

Example to use intensity 

LINE Pay Logo Brightness

Setting of margin

Please make the following margin areas, and do not display any other design elements in the margin.